Design & Build Project : Regina Miracle

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Project Type: Commercial

This commercial space design project, located in Zhaoqing, was created for the global leading intimate apparel manufacturer, the Regina Miracle brand. The aim is to showcase the brand's spirit of innovation and understated luxury through a design that is simple yet grand. The space design cleverly uses the brand's signature pink, with large areas covering the background wall of the reception desk, creating a striking visual focal point that symbolizes Regina Miracle iconic qualities.

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To balance the visual effect, the rest of the space employs a lot of white space, enhancing the sense of openness and fluidity with clean lines and an open layout. This contrast not only makes the brand's core color stand out but also evokes a sense of purity and tranquility, echoing Regina Miracle's commitment to innovation and professionalism.

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The design inspiration centers around Regina Miracle brand philosophy—innovation at its core, developing exceptional products. Thus, the space design avoids excessive decoration, focusing on a subtle simplicity that exudes understated elegance. Every detail is thoughtfully considered to ensure that while maintaining simplicity, the space offers a subtle yet refined sensory experience.

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This project successfully captures the brand's core values and, through the design language, allows customers to directly experience Regina Miracle commitment to quality and innovation.